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Go Beyond Generic Testimonials
You’ve been collecting testimonials from your clients since you started your business. You know they’re important and they help convince prospective customers to reach out.
But you still feel a little uncomfortable asking your clients to share their experience. It feels a little too self-promotional. Plus, you’re wondering:
How long should my testimonials be?
How often should I collect them?
And what exactly is the best way to ask for them?
This practical guide will walk you through exactly how testimonials can:
Help your brand stand out in a crowded market,
Address specific questions people have before hiring you, and
Convince prospects that you’re the best fit.