You’ve been collecting testimonials from your clients since you started your business. You know they’re important and they help convince prospective customers to reach out.
But you still feel a little uncomfortable asking your clients to share their experience. It feels a little too self-promotional.
Plus, you’re wondering:
How long should my testimonials be?
How often should I collect them?
And what exactly is the best way to ask for them?
This practical guide will walk you through exactly how testimonials can:
- Help your brand stand out in a crowded market,
- Address specific questions people have before hiring you, and
- Convince prospects that you’re the best fit.